Contact

Indus Action Initiatives
G-7, 2nd Floor, Lajpat Nagar III
New Delhi – 110024

Phone 011 4172 9407 Mail info@indusaction.org
© 2026 Indus Action. All Rights Reserved
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our impact

Over 2.6 Million citizens have received their welfare entitlements through our interventions since 2013

Scale & Depth

2.6 Million+ Citizens Impacted

Scale

8,13,190 citizens

admissions secured as per the Right to Education Act

11,44,721 citizens

availed entitlements under as per various Labour Provisions

4,97,599 citizens

4,97,599 citizens access essential welfare schemes through Common Service Centres

Depth

₹ 9,160

Welfare unlock per citizen

₹2408 cr.

Total welfare unlock

Moments that Matter

We at Indus Action actively work to support families during critical junctures when they face heightened vulnerability from life events, personal crises, and community-wide shocks.

Moments that Matter (MtM) represent critical junctures in the household lifecycle where vulnerability increases and external support may become crucial. These moments are characterised by predictable life events, household-specific shocks, and community-wide shocks.

During MtM, targeted interventions can have a significant and lasting impact on household trajectories. For instance, assistance during MtM can prevent downturns (e.g., falling into poverty after a job loss) and enable positive outcomes (e.g., continued education after a family crisis), leading to long-term benefits that far outweigh the immediate support provided.

Birth
Maternity Entitlements
Education
Scholarships
Employment
Assistive Entitlements
Marriage
Assistive Entitlements /Interest Free Loans
Health Shocks & Disability
Medical Entitlements / Insurance
Old Age
Pensions
Death
Pension / Funeral Entitlements

Improved Citizen Experience

We reduce the administrative burden for citizens seeking welfare

  • Efficiency Gains: Fewer visits, shorter processing times, and reduced travel/intermediary costs
  • Improved User Experience: Less anxiety, cognitive burden, and increased trust in government services

Indus Action helped me access what I was earlier unable to — essential documents, guidance, and support. It gave me the strength to rebuild my life and secure a better future for my daughter.

Rubina

Single Mother, Delhi

Tracking citizen outcomes through our social protection research

1. Lifecycle vulnerability and
comprehensive protection

Mapping vulnerabilities across a citizen’s lifecycle and designing more effective, responsive and comprehensive social protection mechanisms.

  • Moments that matter: We map vulnerable moments in unorganised workers’ lives to identify when financial fragility clusters and intensifies, evaluating whether existing welfare schemes provide timely coverage during these critical periods and designing interventions that deliver comprehensive support precisely when it matters the most.
  • Maternity linked vulnerability & protection: We generate evidence-based strategies that enhance women’s decision-making power, improve nutritional outcomes, enable skill development and strengthen the effectiveness of existing maternal benefit schemes across diverse socioeconomic contexts.

2. Pathways to economic mobility
and empowerment

Examining how social protection can transform people’s lives, enabling sustained income increases and economic empowerment.

  • Income increase: We track the conditions and decisions that lead to sustained income increase, study the additive value of different entitlements, and investigate how income increase leads to spillover effects within households.
  • RTE retention study: We undertake multi-state surveys to examine the retention and inclusion of students admitted under RTE Sec. 12(1)(c).
  • RTE outcomes study: We are studying the long-term socio-economic outcomes of RTE Sec. 12(1)(c) on student academic performance, retention, college and career choices, and labour market outcomes.

3. State capacity & improved citizen experience

Understanding and improving the critical interface between citizens and the state, focusing on reducing administrative burden and enhancing trust.

  • Administrative burden: We track how our interventions across tech, process, policy and capacity building reduce administrative burden for citizens while accessing social protection. Our interventions reduce administrative burden on citizens by 10x.
  • Relational state capacity: We seek to understand and build the state’s capacity to make citizens’ lives better, conceiving of capacity as a function of the relationship (and relational contract) between citizens and state agents
  • Care2Play: We support low-income families with young children by combining income support and livelihood access with parenting guidance, peer networks, and early learning resources to strengthen both caregiver well-being and child development.